Content Marketing & SEO Specialist

  • West Lake Hills, TX
  • Full-time
  • POSTED 11 MONTHS AGO

About the job

💻 We’re Hiring: Content Marketing & SEO Specialist (Austin, TX - In Office) At SelfPublishing.com, we help people turn their ideas into bestselling books - and their books into movements that change lives.

We’ve helped thousands of authors publish, launch, and grow their impact - reaching millions of readers worldwide. Now, we’re looking for a Content Marketing & SEO Specialist to help us amplify that impact even further by driving high-intent traffic, boosting conversions, and helping more authors find us when they need us most.

This isn’t just about ranking for keywords. It’s about creating content that moves people - that inspires action, earns trust, and helps real writers make their dream of publishing a reality.

If you’re part data nerd, part storyteller, and totally obsessed with growth - this might be your dream role.

🧭 Mission / Purpose Your mission: Grow high-intent organic traffic. That means focusing on the people most likely to work with us - not vanity clicks or empty pageviews. You’ll have full creative and strategic freedom to prioritize whatever will move the needle fastest.

We want someone who can own growth - from SEO and content to site performance and link strategy - and help us become the go-to authority in the publishing space.

✍️ What You’ll Be Doing Updating and republishing blog posts to improve user experience and reader engagement (think: consolidating posts, improving CTAs, fixing links, adding visuals, and tightening up copy) Managing on-page SEO optimizations across existing and new content Executing technical SEO fixes (broken links, schema, internal linking, 301s, etc.) Leading backlink acquisition efforts - creating share-worthy content, infographics, and outreach campaigns that grow our domain authority Publishing new blog content when it supports growth goals - ensuring strong RankMath SEO scores and a smooth publishing process Continuously improving content quality, readability, and engagement Adding and updating affiliate links to maximize organic affiliate revenue

🌟 Native Genius A talented writer with an analytical mind - someone who can blend creativity, curiosity, and data to craft content that ranks and converts.

✅ You’re a Great Fit If You Have Proven experience doubling or tripling organic traffic through content and SEO Deep SEO expertise - from strategy and content optimization to technical fundamentals Strong writing and storytelling skills that bring clarity and authority to every piece A personal passion for books, publishing, or author education An eye for data - you love seeing how content performs and optimizing for impact

💡 Bonus Points For Experience in a publishing, education, or creative services business Success building organic traffic around service-based funnels Comfort with analytics tools (Google Analytics, RankMath, Ahrefs, or SEMrush) Familiarity with affiliate optimization and content ROI tracking

💰 The Pay $60,000 – $80,000 / year (depending on experience)

🌈 Perks & Benefits Health, dental, and vision insurance PTO + paid holidays 401(k) option Monthly self-care stipend Work alongside a mission-driven team helping authors make an impact through books

📍 Location: Austin, TX - this role is in-office, 5 days a week

If you’re ready to grow traffic, elevate our content game, and help thousands of aspiring authors discover us - we’d love to meet you.

👉 Apply now and help us build the future of selfpublishing.com.