Influential Key Account Manager - KZN
- Durban
- Full-time
- POSTED YESTERDAY
About the job
We are seeking a dynamic and culturally savvy Influential Key Account Manager to join our KZN team. This role focuses on selling and activating our portfolio of Prestige spirits and champagnes to a select group of on-trade customers in KZN, with a primary emphasis on the main market and nightclubs. The successful candidate will play a key role in driving sales and consumer engagement for our ultra-premium cognacs, whiskies, tequilas, and champagnes.
Key Duties and Responsibilities
Sales and growth in market share are increased through targeted sales and marketing activities
Generate sales from existing customers
Business Plan Management Call plan implemented Deals and discounts negotiated within agreed parameters Customer queries and problems resolved Increased sales volumes negotiated within allocated sales area New listings and sales targets achieved as per sales plan Calls and sales volumes recorded on standard daily working sheets and PDA Weekly and monthly sales and ad hoc promotions reports submitted on time according to agreed format on PDA Implement sales and marketing strategy effectively
Visibility agreements in key locations to drive brand awareness Additional visibility opportunities identified and implemented Product availability/ distribution targets implemented Merchandising standards are maintained Segmentation tool implemented (PDA) Implement promotions
Activations arranged according to the activation plan Promotional stock, staff and point of sale for promotions are managed effectively Activations set up and implemented according to set criteria and on time Feedback form on the outcomes of the activations provided to sales management according to agreed deadline Develop brand equity
Activation reflect brand appropriate look and feel Consumers engaged through luxury events and activations Bar staff engaged and trained to promote our Strategic brands Relationships with equity accounts developed and maintained Generate new business
New business initiated as per targets Relationships with re-distributors developed Leads followed up and feedback provided to sales managers Business opportunities to sell product range identified Documentation required for the opening of new accounts collated and followed up New equity accounts identified Productive relationships with internal and external stakeholders maintained
Build relationships with customers and re-distributors
Increased sales volumes negotiated Customer queries and problems resolved effectively Pernod Ricard is a preferred supplier Business opportunities to sell product range identified Liaise with Merchandisers
Merchandising standards are maintained Ad hoc merchandising opportunities exploited Develop collaborative relationship with the PRSA and Re- distributor Call Centres
Orders are captured correctly and on time Out of stock information available to reps On hold accounts information available to reps Liaise with Regional Promotions Manager & Activation Agencies
Promotions set up and implemented according to set criteria and on time Feedback form on the outcomes of the promotion provided to sales management according to agreed deadline Management of agency activation standards, to ensure high standards are met and aligned to Brand CI Build collaborative relationships with bar staff and venue owners
New trends identified Pernod Ricard is the preferred supplier Key Competencies and Experience
Functional and Technical Competencies:
Market & Environment, Commercial Strategy, Results Orientation, Negotiation Techniques, Promotion, Merchandising, Evaluation of Commercial Activities, Customer relationship Management, Sales Team Management, strong understanding of selling luxury products and high margin experiences. Behavioral Competencies:
Effective Decision Making, Planning and Organizing, Team Work, Communication, Technical Expertise, Presentation Skills, Influencing & Negotiation, Big Picture Thinking, Innovation, Change Management, Making Things Happen, Initiative, culturally savvy, influential. Qualifications and Experience:
National Diploma level with commerce, sales and marketing preferable Minimum of 2 years sales experience in the liquor industry or within an FMCG environment On-Trade Experience Valid Driver’s License Willing to work weekends and attend all planned ad hoc activations
Job Posting End Date:
Target Hire Date:
2026-11-01
Target End Date: