Wireline Marketing Manager (Routing/Switching, Security)

Job Details:

Job Description: Altera is the standalone FPGA business whose FPGAs and SoC FPGAs empower equipment makers to build differentiated networking and security platforms: production grade routers, switches, firewalls, and security appliances deployed across carrier and data center infrastructure.

We are seeking a Wireline Marketing Manager to lead marketing and technical positioning for Altera's FPGA and SoC FPGA portfolio in Routing/Switching and Security! This role bridges deep technical understanding of packet processing, traffic management, and security appliance architectures with the ability to craft compelling technical content and messaging for both internal and external audiences, while owning the business metrics that track market opportunity and performance.

As a subject matter expert and technical storyteller, you will translate complex networking and security concepts, spanning ASIC/ASSP replacement and augmentation, high speed Ethernet switching, and hardware offload for security workloads, into clear, differentiated marketing narratives that support sales enablement, customer engagement, and market positioning. This role works closely with Sales, Field Applications Engineers, Product Planning, and Engineering teams to shape go to market strategy for Altera's Wireline portfolio, and partners with peer vertical marketing managers covering Transmission and Access to keep messaging consistent across the full Wireline story.

Key Responsibilities Market Sizing & Business KPIs

Build and maintain TAM/SAM models for Altera's Routing/Switching and Security sub-segments

Own Wireline KPI targets for these segments, including design wins, pipeline, and market share

Report market sizing and KPI trends to leadership to guide investment priorities

Technical Marketing & Content Creation

Develop white papers, solution briefs, blogs, and technical presentations covering Altera's Agilex based routing, switching, and security solutions

Translate complex packet processing, ASIC/ASSP replacement and augmentation, and hardware offload concepts into clear messaging for technical and business audiences

Create sales enablement collateral and competitive positioning materials highlighting Altera's FPGA performance per watt, features, and time to market advantages

Ensure technical accuracy across published content, aligned with Altera's product and IP roadmap

Market & Customer Engagement

Partner with Sales and FAEs on RFIs, RFPs, and technical evaluations for complex networking and security engagements

Support customer opportunities worldwide, becoming the sales and field go to partner for Routing/Switching and Security

Represent Altera at industry events, standards forums, customer briefings, and trade shows

Support customer facing presentations, workshops, and architecture discussions on networking and security systems

Gather voice of customer insights to inform messaging and go to market priorities

Internal & Cross-Functional Communications

Translate Altera's FPGA/IP capabilities into market relevant narratives for Sales, Engineering, Product Marketing, and Planning

Develop competitive analyses and market landscape updates on Routing/Switching and Security

Contribute to product launch planning and messaging frameworks

Feed field and customer intelligence into product roadmap discussions

Cross-Functional Collaboration

Support press releases, analyst briefings, and joint marketing with ecosystem and partners

Contribute to developer and ecosystem marketing, demand generation, and digital marketing orchestration for the Wireline vertical

Share insights on regulatory trends, standards evolution, and emerging technologies with internal stakeholders

The pay range below is for Bay Area California only. Actual salary may vary based on a number of factors including job location, job-related knowledge, skills, experiences, trainings, etc. We also offer incentive opportunities that reward employees based on individual and company performance.

$ 149.1K - $ 215.9K USD

We use artificial intelligence to screen, assess, or select applicants for the position. Applicants must be eligible for any required U.S. export authorizations.

Qualifications: 10+ years in networking and/or security infrastructure, with hands on experience in routing, switching, or security appliance architectures

Working knowledge of ASIC/ASSP replacement and augmentation (I/O expansion, feature addition), traffic management, and hardware offload for CPU intensive security functions

Working knowledge of security and crypto standards such as MACsec, IPsec, AES-GCM, and post quantum cryptography

Familiarity with relevant IEEE Ethernet standards (e.g., 100GE, 400GE, 800GE)

Experience with FPGA based development for networking or security platforms

Experience with TAM/SAM analysis and business KPI tracking in a technology or semiconductor market

Demonstrated ability creating technical marketing content for technical and executive audiences

Strong written and verbal communication skills, able to simplify complex concepts without losing accuracy

Experience engaging customers, partners, or industry forums in a technical marketing or field facing role

Comfortable operating cross functionally across Engineering, Product Planning, and Sales

Nice to have: working knowledge of OTN/Transmission (framing, FEC, DCI) and/or PON/Access (XGS-PON, NG-PON2, Cable/DOCSIS), useful for candidates who may grow into broader Wireline scope over time

Bachelor's degree in Electrical Engineering, Computer Engineering, or related field (advanced degree a plus)

Job Type: Regular

Shift: Shift 1 (United States of America)

Primary Location: San Jose, California, United States

Additional Locations:

Posting Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.